
Richard Bloom of AMM
If you work in finance or accounting, you already know — the ground hasn't just shifted, it's been replaced entirely. New legislation. AI disrupting workflows that took decades to build. A political and economic landscape that changes before the ink dries on last quarter's report. And somewhere underneath all of that? A very tired, very capable professional wondering how much more adapting they're expected to do.
I hear you. And I want to share something with you that I think might change the way you see all of it.
I know — stay with me, because this goes somewhere you won't expect.
I'd been typing since I was 17. Thirty-five years of two-fingered habit, eyes glued to the keyboard, muscle memory carved in stone. I wanted to break that. I wanted to look at the screen, let my thoughts flow freely through my fingers and appear on the page without friction. So I found an app called ‘Keybr’ down one morning, and began.
What I didn't know was that I wasn't just learning a new skill. I was about to take a journey into myself that I never anticipated — one that has been paying dividends in ways I couldn't have imagined.
The app started me gently — simple key combinations, the same characters repeated, each finger finding its home position. And something interesting happened. When I tried to move my left index finger from the letter F to the letter B, I couldn't do it without looking down. Thirty-five years of ingrained habit was firing back at me.
Now, I should tell you — I'm a therapist, and I've spent years developing a methodology I call Advanced Mind Management. It draws on neurolinguistic programming, timeline therapy, hypnotherapy, inner child work, parts therapy, and deep subconscious techniques. I began using these tools on myself in real time as I typed.
When I checked into my own resistance around that letter B, I was astonished to find I registered a level 10 out of 10 in terms of internal resistance — a deep, almost physical pushback against doing something differently than I always had. I used my techniques to trace it, clear it, and check again. It dropped to a 4. I cleared it again. Down to a 2. One more time — and it was gone.
Half an hour a morning. Week by week. Finger by finger. Block by block.
And then something even more unexpected happened.
As I moved on to typing real words, my dyslexia surfaced. The visual processing, the spelling, the translation of thought into language — it had always been tangled. I could feel it as a kind of knotted congestion when I typed words like “because”. A bottleneck. A pile-up of thoughts going nowhere.
When I traced this using my techniques, I found myself arriving at a memory I hadn't visited in decades. A very small child. Alone in the dark. Just me, my own thoughts, my own internal world — tying itself in knots before anyone had ever taught me otherwise. No one to blame. Just the very earliest version of me, doing what children do, creating patterns that would follow me for over half a century.
When I cleared it — and went back to typing — something opened up. A flow I had genuinely never experienced before in reading, writing, spelling, or processing language. It was like a road that had always been congested suddenly becoming clear.
I was 52. I had lost decades of practising at that speed. But I was starting now. And starting now was everything.
Recently, I was speaking to an accountant. Talented, experienced, deeply knowledgeable. And completely overwhelmed.
They described the last few years as a wall of change they simply couldn't stop running into — new systems, shifting legislation, the rise of AI, the threat of irrelevance, the pressure to keep up while still doing the actual work. Burnt out. Exhausted. And quietly terrified about what's still coming.
I recognised everything they described. Not because I've lived their career, but because I've sat with the same fundamental truth that sits underneath all of it:
That resistance lives below conscious thought. It's written into patterns formed long before you ever opened your first spreadsheet or took your first accounting qualification. It's the finger that can't find the B without looking down. It's the spaghetti in the head when the word won't come. And most people spend their entire lives working around it rather than through it.
The techniques I use make it possible to locate that resistance, trace it to its origin, and clear it. Not through willpower. Not through another online course or productivity hack. Through the mind itself, at the level where the patterns were first formed.
The brain is far more flexible than we were ever told. Neuroplasticity isn't a motivational poster — it's a biological reality. And the finance and accounting professionals I speak to are often the sharpest, most analytical minds in any room. When you give those minds the internal freedom to adapt, what they do with it is remarkable.
If you're in finance or accounting and any of this resonates — if you feel the weight of constant change, if you're exhausted by adaptation but know deep down you have more capacity than you're currently accessing — I'd genuinely love to have a conversation with you.
Not a sales call. Not a pitch. Just a conversation about what's going on for you, what's changed, what's coming, and whether the tools I've spent years developing might be useful to you.
Because in a world that isn't slowing down, the most powerful thing you can build isn't a better spreadsheet. It's a more flexible mind.